Lloyd Smedbron

212 N Broadview Ave
Lombard, IL 60148
630-484-4471

PROFILE

Current graphic design student at Columbia College who is aspiring to join passion and career. Highly motivated and organized with over ten years experience in route sales and managing product lines with clients in the grocery sector. Dedicated visual problem solver looking to grow in my graphic design career and apply my creative and artistic skills towards exciting and professional projects to express ideas that inspire, inform, and attract consumers.

EDUCATION

COLUMBIA COLLEGE CHICAGO- Chicago, Illinois
Bachelors In Fine Arts In Graphic Design, Expected to graduate on 2023

COLLEGE OF DUPAGE- Glen Ellyn, Illinois
Associates In Graphic Design, 2021 Academic Honors GPA 3.87/4.00

COLLEGE OF DUPAGE- Glen Ellyn, Illinois
Associates In Arts, 2007 Academic Honors

SKILLS

Software: Adobe Photoshop, Illustrator, InDesign, XD, After Effects, Powerpoint

Coding: HTML, CSS, JS

Operating Systems: Mac OS, Windows OS

EXPERIENCE

ROUTE SALES REPRESENTATIVE, UTZ QUALITY FOODS, INC.; CHICAGO, ILLINOIS - JANUARY 2021 - PRESENT

Maximize sales and drive market share by selling a full line of quality snack food products to current and potential customers within an assigned route. Visit customers on a regular basis to sell and perform salesrelated activities. Engage store decision maker and offer recommendations to increase ROI by displaying a full line of Utz products. Assess on-site product inventory and determines recommended sales/purchase quantities and varieties of product necessary to maintain adequate product presence. Upsell and introduce new Utz products as appropriate to new and current customers. Identify existing opportunities and new in-store product locations for increased product visibility and to motivate customers towards additional product purchases. Participate in the negotiation of product prices, location, displays, and mix. Solicit, process, and instantly fulfill product orders associated with his or her sales. Build professional and lasting relationships with key store management.

ROUTE SALES REPRESENTATIVE, SNAK KING; CHICAGO, ILLINOIS - JANUARY 2012 - JANUARY 2020

Held a ranking position in top 10% of sales representatives. Maintained good relationships with store managers and increased sales revenue. Ordered inventory and monitored on truck volume. Trained and mentored new hires and reported detailed progress to management. Collaborated in meetings with district managers to discuss sales projections and goals. Provided superior service to all scheduled route accounts and execute company best practices policy. Recommended, located and initiated new accounts to expand route sales territory.

CERTIFICATES

PROFESSIONAL MEMBERSHIPS

HONORS